Is this thing on??? President Bush prepares for his lukewarm reception from the United Nations general assembly today. A new NewsCorp/Fox unit will produce films targeted at American evangelicals. In the biggest commitment of its sort by a Hollywood studio, News Corp.'s Fox Filmed Entertainment is expected to unveil plans today to capture the gargantuan Christian audience that made "The Passion of the Christ" a global phenomenon.
The home entertainment division of Rupert Murdoch's movie studio plans to produce as many as a dozen films a year under a banner called FoxFaith. At least six of those films will be released in theaters under an agreement with two of the nation's largest chains, AMC Theatres and Carmike Cinemas.
The first theatrical release, called "Love's Abiding Joy," is scheduled to hit the big screen Oct. 6. The movie, which cost about $2 million to make, is based on the fourth installment of Christian novelist Janette Oke's popular series, "Love Comes Softly."
"A segment of the market is starving for this type of content," said Simon Swart, general manager of Fox's U.S. home entertainment unit.
"We want to push the production value, not videotape sermons or proselytize."
Sometimes accurate pollster Rasmussen previews the upcoming Congressional balance of power. The bottom line: it could be even, rather than clearly Democrat-controlled... Meanwhile, with Bush headed to the U.N. today, here's a timely LAT article on just why John Bolton is such a waste of ambassadorships. Tags: News, News and politics, Bush, |