Frank Rich joins me in defense of balloon dad

October 25, 2009 · Posted in Uncategorized 

heene-family

I wrote last week that the Balloon boy spectacle was as much the fault of our declining, “reality show” based culture as it was the fault of current “worst dad in the world” contestant Richard Heene. Now, Frank Rich adds this:

There’s also some poignancy in his determination to grab what he and many others see as among the last accessible scraps of the American dream. As a freelance construction worker and handyman, he couldn’t find much employment in an economy where construction is frozen and homeowners are more worried about losing their homes than fixing them. Once his appetite had been whetted by two histrionic appearances on “Wife Swap,” an ABC reality program, it’s easy to see why Heene would turn his life and that of his family into a nonstop audition for more turns in the big tent of the reality media circus.

That circus is among the country’s last dependable job engines. More than a quarter of prime-time broadcast television is devoted to reality programs. And so, with only a high-school education, Heene tried to reinvent himself as a cable-ready tornado-chasing scientist. Robert Thomas, a Web entrepreneur who collaborated with Heene on a pitch to ABC for a science-based reality show, saw the “balloon boy” stunt as a sad response to his economic plight. “I think in this case the desperation was too much for Richard to bear,” Thomas said in an interview with Gawker.com. (It’s no less desperate a sign of the times that Thomas insisted on being paid for his interview.)

Heene is a direct descendant of those Americans of the Great Depression who fantasized, usually in vain, that they might find financial salvation if only they could grab a spotlight in show business. Some aspired to the “American Idol” of the day — “Major Bowes Amateur Hour,” a hugely popular weekly talent contest on network radio. Others traveled the seedy dance marathon circuit, entering 24/7 endurance contests that promised food and prize money in exchange for freak-show degradation and physical punishment. Horace McCoy’s 1935 novel memorializing this Depression milieu was aptly titled “They Shoot Horses, Don’t They?”

In 1939, the year that John Steinbeck published “The Grapes of Wrath,” his Depression classic about dispossessed Dust Bowl sharecroppers migrating to California’s Salinas Valley in search of work, Nathanael West published “The Day of the Locust,” about those equally destitute Americans who traveled to Hollywood hoping to land in the movies. “They have been cheated and betrayed,” West wrote. “They have slaved and saved for nothing.” He could have been describing Americans who lost their jobs, homes and 401(k)’s in our own Great Recession.

The role models for today’s desperate fame seekers are “Jon & Kate Plus 8,” not Gable and Lombard. But even if they catch a break, as Heene did on “Wife Swap,” they still may end up betrayed by a stacked system. As The Times reported in August, many reality shows are as cruel as the old dance marathons. The usual Hollywood workplace rules allowing breaks for rest or meals often don’t apply. Nor, sometimes, does the minimum wage. Let ’em eat fame.

There’s much more to the column, including a scathing indictment of the credulous news media that brought us not only a dewy eyed trust in the Bush administration’s invasion of Iraq, but also a full throated cheering on of the gambler’s road show that Wall Street has been for more than 15 years. Read it all. It’s well worth your time. Want more tragicomedy? Watch CNN’s news spokesmodels mocking the rather pathetic “theme song” to Richard Heene’s would-be reality show. Enjoy:

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